The COVID-19 pandemic has taught the world many things about what could go wrong, how a phenomenon like this could affect the entire globe and what steps the human race needs to take to prevent it from ever happening again. One of the most important lessons it imparts on a much more broader scale is the adverse effects on digital marketplaces as a whole and the importance of minimizing consumer fears to avoid all forms of backlash.
A good example of this can presented by going back to the originating continent of the virus. Amazon China, as well as many other Asian digital markets, strive to implement informational campaigns to try to lower down consumer fears of buying products crossing borders as they desperately attempt to stop their fears of health concerns arising from such actions, stating that the World Health Organization has not called for any restrictions on trade with China and other Asian nations. They’re also executing policies with the goal of protecting key product support sellers as they go through challenges in the supply chain to help stabilize several working industries.
It’s not just digital markets though as businesses all over the world should start preparing for the possible “if” scenario that COVID-19 escalates. Researchers say that the only way to stop it now, other than a cure, is herd immunity but that will take a very long time and would not even be a viable option to stop the virus without an actual vaccine. As such, business owners of all industries should seriously consider the facts and somehow find a solution to adjusting their businesses in response to lower worker turnouts.
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